One of the most interesting parts of the chatbot space is the variety of ways you can build a chatbot. The underlying technology can vary quite a bit, but it really all comes down to what your goals are.
There’s no denying the hype that’s been surrounding chatbots over the past few years. Whether you view the technology as a passing fad, or believe that chat bots will revolutionize how people communicate and interact, the impact chatbots are having on online experiences is real…and it’s measurable.
Today’s marketing & sales teams are under a lot of pressure to not only show results, but to constantly be improving the customer experience. It’s a big task. Not to mention the ever-increasing expectations of todays consumers.
Today, we expect answers immediately and we expect that they will be accurate. This can be done with human beings up to a certain tipping point, then technology has to be the answer. This is why forward-thinking brands have adopted chatbots to help them.
These bots are primarily used by Sales & Business Development teams. They can also be used by Customer Support organizations, as live chat is a more simplistic chat option to answer questions in real-time.
24×7 virtual agents engaging with every visitor and providing first-hand customer engagement experience to convert them into valuable qualified leads.
ML powered recommendation to upsell and cross-sell to existing customers as well as the new ones.
Driving Field Sales with the help of AI. Enabling field salespersons with product, promotion, process knowledge at their fingertips.
Automating customer support on multiple channels, with a quicker turnaround time and better accuracy, without losing the human touch and in their local language.